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Waymo may use interior camera data to train generative AI models, sell ads

Waymo may use interior camera data to train generative AI models, sell ads

April 7, 2025: Waymo Eyes AI, Ad Revenue from Passenger Data - Waymo plans to use robotaxi data, including interior video linked to rider identities, to train AI models and personalize ads. Privacy concerns arise over the use of body language and facial expression data, though riders can opt out. This move follows significant investment and ongoing financial losses.

Despite providing over 200,000 weekly rides, Waymo is unprofitable and seeks new revenue streams like data sharing and in-vehicle ads. The company is exploring these strategies while expanding across major U.S. cities.

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